Monday, August 17, 2015

News Flash: HTML5 Not Just An Ad Tech Standard, But The Only One That Counts - MediaPost Communications


News Flash: HTML5 Not Just An Ad Tech Standard, But The Only One That Counts
MediaPost Communications
The solution is a relatively simple one: convert or reformat display ads via HTML5. Many big ad agencies, brand marketers and their technology stack providers have already upgraded, but surprisingly, many still have not. That's ironic to me and points ...
IAB Tech Lab Releases Updated 'IAB Display Creative Guidelines' For Public CommentIAB

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