Friday, March 10, 2017

IGN Publisher Ziff Davis Rewrites Its Video Playbook - AdExchanger


IGN Publisher Ziff Davis Rewrites Its Video Playbook
AdExchanger
To solve some of these reporting issues, Ziff Davis recently moved its video player to support HTML5 assets beyond Flash. Determining which metrics work best is a work in progress, but the publisher plans to experiment more over this year. But creating ...


by via HTML5 news - Google News

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